The idea for our blog came from the results of a Google search for alpha launch. There, I came across a rich blog post, How do we announce the alpha launch? The casual tone combined with thorough lists resonated with me. It felt like I was discovering my own notes from one of my projects (I wish saved lists like this).

While reading Onista’s blog post I began to feel that the challenges and experiences we’re encountering as we build A Lending Hand are likely shared by others on the internet. Reading Onista’s blog I felt connected to the Onista project and seeing comments on the Onista blog I felt that I was reading a valuable internet conversation.